What do women want?

Abstract

The paper presents some data from social surveys conducted (in different years) by the Kyiv International Institute of Sociology, the Yuri Levada Analytical Centre and other well-known organisations such as Pew Research Center and UCLA Sloan Center on Everyday Lives of Families (USA). The focus of the research was on the following issues: women’s preferences in 8 March gifts, their current role in the family, as well as the attitudes towards sharing household chores and parenting. According to the results, a considerable number of families (both in Ukraine and in other countries) are still guided by stereotypical ideas about division of household and child-rearing duties. However, social projects like “Four Hands Happiness” give us confidence that these views will gradually be transformed in favour of a new model of family based on the principle of gender equality.